- a power of pleasing or attracting, as through personality or beauty:
charm of manner; the charm of a mountain lake.
- a trait or feature imparting this power.
verb (used with object)
- to delight or please greatly by beauty, attractiveness, etc.; enchant:
She charmed us with her grace.
- to act upon (someone or something) with or as with a compelling or magical force:
to charm a bird from a tree.
- to gain or influence through personal charm:
He charmed a raise out of his boss.
verb (used without object)
- to be fascinating or pleasing.
…that’s why we’re hiring you.” No one has ever said that to me. It usually goes something like, “We need more leads… more hits… more members…” People hire us because they believe that what we do for them will more than pay for itself in terms of new customers and increased sales.
But, imagine what would happen if we could delight, please, attract & influence strangers, leads, and clients!
I’m often reminded of a quote:
Here is a rich man who is the victim of a painful and persistent disease as the result of gluttony. He is willing to give large sums of money to get rid of it, but he will not sacrifice his gluttonous desires. He wants to gratify his taste for rich and unnatural foods and have his health as well. –James Allen, As a Man Thinketh
We would love to help you charm everybody you come into contact with. But all the work we do over here won’t make much difference unless you’re committed to making changes over there. We can do your makeover, but we can’t greet your customers cheerfully. We can make you look cool online, but in the end, it’s up to you.
Pause for a second and ask yourself how you can build charm into your systems & procedures.
Because success always has a process. Good intentions don’t work in this game.